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Zuzana Cisárová Marketing and Events Development Manager
 
 

Workshop

Info

06. 09. 2019
on "Captivate the audience with your story" with Grayling.

Introduction to the art of storytelling and how to use it in communication
 
The storytelling is more important now than ever to connect in our noisy digital world. Applying a narrative method to your professional brand stories and content marketing can help you to engage your audience and move people to action. Smart use of stories can dramatically help your brand in almost all business areas, and so crafting the stories that you need to tell, and how you’re going to tell them is a worthwhile investment of your creative energy.


Grayling´s communication experts in cooperation with partners from corporate and non-profit sector will reveal a bit of art of storytelling and show you the best practices that might help you to drive engaging brand stories.  

  • Monika Révayová, Deputy Managing Director, Grayling Slovakia

Active in media and communication´s sector for almost 15 years, experienced in different fields of PR and PA, including strategic planning, internal and crisis communications, branding as well as digital campaigns. She worked also as a journalist with a focus on lifestyle topics.

  • Jana Riečanská, Account Director, Grayling Slovakia

Experienced communication´s expert and strategic lead, focusing on corporate communication, B2B sector, corporate reputation management as well as public affairs and government relations, working on both sides – in house communication´s departments and within the agencies.

  • Lucia Petrášová, Account Director, Grayling Slovakia

Lucia is active in the marketing communication field for more than 15 years. Firstly as an account manager in advertising agencies in Slovakia and Bulgaria. Later she joined a „client-side“ at O2, where she was responsible for several areas of communication ranging from ATL, BTL, sponsorship to CSR. In 2016 she was promoted to the Head of Marketing Communication at O2.

 

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Attendees

This list contains only participants registered online, not by email or phone.

Martin Slivka
Martin Slivka Wellness Hotel Patince**** (WELLNESS s.r.o.) ,Director of Sales & Marketing
Marek Marcinov Mazars Slovensko, s.r.o.
Lucia Caplova CPL Jobs s.r.o.
Eva Vargová Junior Achievement Slovakia (JA Slovakia) ,CEO
Emma Chawhanova CPL Jobs s.r.o.
 
 

Date

Sep 06, 2019  

Time

From 09:30 until 12:00  

Venue

AmCham office, 1st floor, Crowne Plaza Bratislava, Hodžovo námestie 2
 

Partners

 
 
 
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